Dear Clients, Members and Providers,

In today's highly competitive business climate, our success depends largely upon our reputation. Since 1964 Davis Vision has built a solid reputation that our clients, members and providers can depend upon. In preserving this long-standing tradition, Davis Vision values integrity as the foundation for all business endeavors.

Building a strong reputation is difficult, but losing it is easy. That is particularly true today as the health care industry, including health insurers, is under increasing scrutiny. Questionable or unlawful acts quickly erode public confidence, causing our customers to lose trust in us.

Davis Vision is determined to build upon and improve relationships with Members, Providers, Clients and other constituencies, using a deeply ingrained system of core values.

At DavisVision, we embrace our Corporate Values. We recognize that it is not enough to merely comply with laws and regulations but imperative to abide by the highest ethical standards in serving our constituents and community. Therefore, it is important that we do not lose sight of one basic principle of integrity -- "We care not only for the end result, but how it is obtained." This means conducting ourselves with integrity in everything we do.

The responsibilities and expectations found in the Code of Business Conduct are not new. DavisVision's Code of Business Conduct forms the backbone of our ethical culture. In fact, over the years it has become the cornerstone of DavisVision's commitment to integrity and one of DavisVison's core values.

In these web pages, you will find Davis Vision's Code of Business Conduct that embodies our commitment to integrity and ethical business conduct. We invite you to review these standards and to hold us to them. This will allow us to preserve and strengthen our long tradition as an ethical organization.

Thank you for your interest in Davis Vision's Integrity Process.